Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method

Hoang-Nam Truong; Woon-Jae Jang

doi:doi:10.11648/j.ajere.20190403.13

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Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method

Hoang-Nam Truong, Woon-Jae Jang

Published in American Journal of Environmental and Resource Economics (Volume 4, Issue 3)

Received: 24 May 2019 Accepted: 16 July 2019 Published: 5 August 2019

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Abstract

In recent years, tourism, especially in terms of marine tourism, has played an important role in the economic development of every country. Profits from tourism activities contribute a significant portion to their total annual incomes. Many countries have put great efforts into developing their marine tourism industries to attract tourists from all over the world. This has created fierce competition among countries which have similar geographic and natural conditions in the same region. In this study, the importance of factors that make a competitive marine tourism industry of major countries in Southeast Asia such as Vietnam, Thailand, Singapore and Malaysia were identified and evaluated by using AHP (Analytic Hierarchy Process). Questionnaires were given to candidates who are working in Southeast Asia or having experiences in traveling to the area to determine the weight of these factors and the preferred country to travel. The results show that Singapore was the most preferred tourism country in Southeast Asia and Quality was the most important factor to be concerned when the tourists consider traveling to the area. Moreover, the strengths and weaknesses of each country have been indicated and provided as useful information for tourists who are planning to visit the Southeast Asia region.

Published in	American Journal of Environmental and Resource Economics (Volume 4, Issue 3)
DOI	10.11648/j.ajere.20190403.13
Page(s)	104-109
Creative Commons	This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright	Copyright © The Author(s), 2019. Published by Science Publishing Group

Keywords

Multi Criteria Decision Making, AHP, Marine Tourism Industry, Fierce Competition, Southeast Asian Countries

References

[1]	World Economic Forum, “The Travel and Tourism Competitiveness Report 2017”.
[2]	World Travel & Tourism Council, “Travel & Tourism Economic Impact 2018 (Vietnam, Thailand, Singapore, Malaysia)”.
[3]	World Travel & Tourism Council, “Travel & Tourism Economic Impact 2017 (Vietnam, Thailand, Singapore, Malaysia)”.
[4]	Murphy, Laurie (1999), “Australia’s image as a holiday destination – perception of backpacker visitors”, Journal of Travel and Tourism Marketing, Vol. 8.
[5]	Lai, Lai-hsin, Graefe, Alan R. (2000), “Identifying market potential and destination choice factors of Taiwanese overseas travelers”, Journal of Hospitality and Leisure Marketing, Vol. 6.
[6]	Kaushik N., Kaushik J., Sharna P. and Rani S. (2010), “Factors Influencing Choice of Tourist Destinations: A Study of North India”, Journal of Brand Management, Vol. 7.
[7]	Nekooee Z., Karami M., and Fakhari I. (2011), “Assessment and Prioritization of Urban Tourist Attractions Based on Analytical Hierarchy Process (AHP): A Case Study of Birjand, Iran”, Iran Journal of Applied Business and Economics, Vol. 12.
[8]	Cetinsoz B., Artuger S. (2014), “International Tourists’ Selection Criteria for Choosing All-Inclusive Package Tours: An Application in Istanbul”, International Journal of Academic Research in Business and Social Sciences, Vol. 4, No. 9.
[9]	Seyidov J., Adomaitiene R. (2016), “Factors Influencing Local Tourists’ Decision-Making on Choosing a Destination: A Case of Azerbaijan”, Ekonomika, Vol. 95.
[10]	Angelos Pantouvakis and Chritos Patsiouras (2016), “Tourists’ Selection Criteria and Motivation. Does Nationality Matter?”, SPOUDAI Journal of Economics and Business, Vol. 66.
[11]	Kirti Singh Dahiya and Dharminder Kumar Batra (2016), “Tourist decision making: Exploring the destination choice criteria”, Asian Journal of Management Research, Vol. 7.
[12]	Debski M., Nasierowski W. (2017), “Criteria for the Selection of Tourism Destinations by Students from Different Countries”, Foundations of Management, Vol. 9.
[13]	Luan Chen, Eric Ng, Shyh-Chang Huang and Wei-Ta Fang (2017), “A Self-Evaluation System of Quality Planning for Tourist Attractions in Taiwan: An Integrated AHP-Delphi Approach from Career Professionals”, Journal of Sustainable Tourism, Vol. 9.
[14]	R. W. Saaty, 1987, The Analytic Hierarchy Process – What It is and How It is Used, Mathematical Modelling, Vol. 9, No. 3-5, pp. 161-176.
[15]	UNWTO, “UNWTO Tourism Highlights”, 2018 Edition.

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APA Style

Hoang-Nam Truong, Woon-Jae Jang. (2019). Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method. American Journal of Environmental and Resource Economics, 4(3), 104-109. https://doi.org/10.11648/j.ajere.20190403.13

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ACS Style

Hoang-Nam Truong; Woon-Jae Jang. Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method. Am. J. Environ. Resour. Econ. 2019, 4(3), 104-109. doi: 10.11648/j.ajere.20190403.13

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AMA Style

Hoang-Nam Truong, Woon-Jae Jang. Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method. Am J Environ Resour Econ. 2019;4(3):104-109. doi: 10.11648/j.ajere.20190403.13

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@article{10.11648/j.ajere.20190403.13,
  author = {Hoang-Nam Truong and Woon-Jae Jang},
  title = {Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method},
  journal = {American Journal of Environmental and Resource Economics},
  volume = {4},
  number = {3},
  pages = {104-109},
  doi = {10.11648/j.ajere.20190403.13},
  url = {https://doi.org/10.11648/j.ajere.20190403.13},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ajere.20190403.13},
  abstract = {In recent years, tourism, especially in terms of marine tourism, has played an important role in the economic development of every country. Profits from tourism activities contribute a significant portion to their total annual incomes. Many countries have put great efforts into developing their marine tourism industries to attract tourists from all over the world. This has created fierce competition among countries which have similar geographic and natural conditions in the same region. In this study, the importance of factors that make a competitive marine tourism industry of major countries in Southeast Asia such as Vietnam, Thailand, Singapore and Malaysia were identified and evaluated by using AHP (Analytic Hierarchy Process). Questionnaires were given to candidates who are working in Southeast Asia or having experiences in traveling to the area to determine the weight of these factors and the preferred country to travel. The results show that Singapore was the most preferred tourism country in Southeast Asia and Quality was the most important factor to be concerned when the tourists consider traveling to the area. Moreover, the strengths and weaknesses of each country have been indicated and provided as useful information for tourists who are planning to visit the Southeast Asia region.},
 year = {2019}
}

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TY  - JOUR
T1  - Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method
AU  - Hoang-Nam Truong
AU  - Woon-Jae Jang
Y1  - 2019/08/05
PY  - 2019
N1  - https://doi.org/10.11648/j.ajere.20190403.13
DO  - 10.11648/j.ajere.20190403.13
T2  - American Journal of Environmental and Resource Economics
JF  - American Journal of Environmental and Resource Economics
JO  - American Journal of Environmental and Resource Economics
SP  - 104
EP  - 109
PB  - Science Publishing Group
SN  - 2578-787X
UR  - https://doi.org/10.11648/j.ajere.20190403.13
AB  - In recent years, tourism, especially in terms of marine tourism, has played an important role in the economic development of every country. Profits from tourism activities contribute a significant portion to their total annual incomes. Many countries have put great efforts into developing their marine tourism industries to attract tourists from all over the world. This has created fierce competition among countries which have similar geographic and natural conditions in the same region. In this study, the importance of factors that make a competitive marine tourism industry of major countries in Southeast Asia such as Vietnam, Thailand, Singapore and Malaysia were identified and evaluated by using AHP (Analytic Hierarchy Process). Questionnaires were given to candidates who are working in Southeast Asia or having experiences in traveling to the area to determine the weight of these factors and the preferred country to travel. The results show that Singapore was the most preferred tourism country in Southeast Asia and Quality was the most important factor to be concerned when the tourists consider traveling to the area. Moreover, the strengths and weaknesses of each country have been indicated and provided as useful information for tourists who are planning to visit the Southeast Asia region.
VL  - 4
IS  - 3
ER  -

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Author Information

Hoang-Nam Truong

Maritime Transportation System Department, Mokpo National Maritime University, Mokpo, Korea
Woon-Jae Jang

Maritime Transportation System Department, Mokpo National Maritime University, Mokpo, Korea

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APA Style

Hoang-Nam Truong, Woon-Jae Jang. (2019). Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method. American Journal of Environmental and Resource Economics, 4(3), 104-109. https://doi.org/10.11648/j.ajere.20190403.13

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ACS Style

Hoang-Nam Truong; Woon-Jae Jang. Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method. Am. J. Environ. Resour. Econ. 2019, 4(3), 104-109. doi: 10.11648/j.ajere.20190403.13

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AMA Style

Hoang-Nam Truong, Woon-Jae Jang. Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method. Am J Environ Resour Econ. 2019;4(3):104-109. doi: 10.11648/j.ajere.20190403.13

Copy | Download

@article{10.11648/j.ajere.20190403.13,
  author = {Hoang-Nam Truong and Woon-Jae Jang},
  title = {Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method},
  journal = {American Journal of Environmental and Resource Economics},
  volume = {4},
  number = {3},
  pages = {104-109},
  doi = {10.11648/j.ajere.20190403.13},
  url = {https://doi.org/10.11648/j.ajere.20190403.13},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ajere.20190403.13},
  abstract = {In recent years, tourism, especially in terms of marine tourism, has played an important role in the economic development of every country. Profits from tourism activities contribute a significant portion to their total annual incomes. Many countries have put great efforts into developing their marine tourism industries to attract tourists from all over the world. This has created fierce competition among countries which have similar geographic and natural conditions in the same region. In this study, the importance of factors that make a competitive marine tourism industry of major countries in Southeast Asia such as Vietnam, Thailand, Singapore and Malaysia were identified and evaluated by using AHP (Analytic Hierarchy Process). Questionnaires were given to candidates who are working in Southeast Asia or having experiences in traveling to the area to determine the weight of these factors and the preferred country to travel. The results show that Singapore was the most preferred tourism country in Southeast Asia and Quality was the most important factor to be concerned when the tourists consider traveling to the area. Moreover, the strengths and weaknesses of each country have been indicated and provided as useful information for tourists who are planning to visit the Southeast Asia region.},
 year = {2019}
}

Copy | Download

TY  - JOUR
T1  - Evaluating the Competition of Marine Tourism Industry Among Major Countries in Southeast Asia Using AHP Method
AU  - Hoang-Nam Truong
AU  - Woon-Jae Jang
Y1  - 2019/08/05
PY  - 2019
N1  - https://doi.org/10.11648/j.ajere.20190403.13
DO  - 10.11648/j.ajere.20190403.13
T2  - American Journal of Environmental and Resource Economics
JF  - American Journal of Environmental and Resource Economics
JO  - American Journal of Environmental and Resource Economics
SP  - 104
EP  - 109
PB  - Science Publishing Group
SN  - 2578-787X
UR  - https://doi.org/10.11648/j.ajere.20190403.13
AB  - In recent years, tourism, especially in terms of marine tourism, has played an important role in the economic development of every country. Profits from tourism activities contribute a significant portion to their total annual incomes. Many countries have put great efforts into developing their marine tourism industries to attract tourists from all over the world. This has created fierce competition among countries which have similar geographic and natural conditions in the same region. In this study, the importance of factors that make a competitive marine tourism industry of major countries in Southeast Asia such as Vietnam, Thailand, Singapore and Malaysia were identified and evaluated by using AHP (Analytic Hierarchy Process). Questionnaires were given to candidates who are working in Southeast Asia or having experiences in traveling to the area to determine the weight of these factors and the preferred country to travel. The results show that Singapore was the most preferred tourism country in Southeast Asia and Quality was the most important factor to be concerned when the tourists consider traveling to the area. Moreover, the strengths and weaknesses of each country have been indicated and provided as useful information for tourists who are planning to visit the Southeast Asia region.
VL  - 4
IS  - 3
ER  -

Copy | Download