An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches

Hongyu Mai

doi:doi:10.11648/j.ijll.20160406.13

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An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches

Hongyu Mai

Published in International Journal of Language and Linguistics (Volume 4, Issue 6)

Received: 8 September 2016 Accepted: 10 October 2016 Published: 18 November 2016

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Abstract

Meta-discourse markers play a vital role in organizing the text, showing the presence of the speaker, and engaging the audience, thus they become an important aspect of persuasive power in public speeches. Based on a corpus of 60 political speeches collected from the internet, this study exams (a) how meta-discourse markers help to realize persuasive function, (b) what is the general preference in the use of meta-discourse markers in American and Chinese political speeches respectively, and (c) how cultural factors influence the choice of persuasive strategy. Quantitative analysis indicates that American speeches feature markedly more meta-discourse than Chinese speeches. Textual analysis further reveals that the difference of the two sub-corpora in the achievement of logical appeal, credible appeal, and affective appeal. These results are then discussed in terms of linguistic difference and culturally preferred rhetorical strategy.

Published in	International Journal of Language and Linguistics (Volume 4, Issue 6)
DOI	10.11648/j.ijll.20160406.13
Page(s)	207-219
Creative Commons	This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright	Copyright © The Author(s), 2016. Published by Science Publishing Group

Keywords

Meta-discourse Markers, Persuasive Power, Political Speeches

References

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Hongyu Mai. (2016). An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches. International Journal of Language and Linguistics, 4(6), 207-219. https://doi.org/10.11648/j.ijll.20160406.13

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Hongyu Mai. An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches. Int. J. Lang. Linguist. 2016, 4(6), 207-219. doi: 10.11648/j.ijll.20160406.13

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Hongyu Mai. An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches. Int J Lang Linguist. 2016;4(6):207-219. doi: 10.11648/j.ijll.20160406.13

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@article{10.11648/j.ijll.20160406.13,
  author = {Hongyu Mai},
  title = {An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches},
  journal = {International Journal of Language and Linguistics},
  volume = {4},
  number = {6},
  pages = {207-219},
  doi = {10.11648/j.ijll.20160406.13},
  url = {https://doi.org/10.11648/j.ijll.20160406.13},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijll.20160406.13},
  abstract = {Meta-discourse markers play a vital role in organizing the text, showing the presence of the speaker, and engaging the audience, thus they become an important aspect of persuasive power in public speeches. Based on a corpus of 60 political speeches collected from the internet, this study exams (a) how meta-discourse markers help to realize persuasive function, (b) what is the general preference in the use of meta-discourse markers in American and Chinese political speeches respectively, and (c) how cultural factors influence the choice of persuasive strategy. Quantitative analysis indicates that American speeches feature markedly more meta-discourse than Chinese speeches. Textual analysis further reveals that the difference of the two sub-corpora in the achievement of logical appeal, credible appeal, and affective appeal. These results are then discussed in terms of linguistic difference and culturally preferred rhetorical strategy.},
 year = {2016}
}

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TY  - JOUR
T1  - An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches
AU  - Hongyu Mai
Y1  - 2016/11/18
PY  - 2016
N1  - https://doi.org/10.11648/j.ijll.20160406.13
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JO  - International Journal of Language and Linguistics
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AB  - Meta-discourse markers play a vital role in organizing the text, showing the presence of the speaker, and engaging the audience, thus they become an important aspect of persuasive power in public speeches. Based on a corpus of 60 political speeches collected from the internet, this study exams (a) how meta-discourse markers help to realize persuasive function, (b) what is the general preference in the use of meta-discourse markers in American and Chinese political speeches respectively, and (c) how cultural factors influence the choice of persuasive strategy. Quantitative analysis indicates that American speeches feature markedly more meta-discourse than Chinese speeches. Textual analysis further reveals that the difference of the two sub-corpora in the achievement of logical appeal, credible appeal, and affective appeal. These results are then discussed in terms of linguistic difference and culturally preferred rhetorical strategy.
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Author Information

Hongyu Mai

College of Foreign Languages, Guangxi University, Nanning, China

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Hongyu Mai. (2016). An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches. International Journal of Language and Linguistics, 4(6), 207-219. https://doi.org/10.11648/j.ijll.20160406.13

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ACS Style

Hongyu Mai. An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches. Int. J. Lang. Linguist. 2016, 4(6), 207-219. doi: 10.11648/j.ijll.20160406.13

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AMA Style

Hongyu Mai. An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches. Int J Lang Linguist. 2016;4(6):207-219. doi: 10.11648/j.ijll.20160406.13

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@article{10.11648/j.ijll.20160406.13,
  author = {Hongyu Mai},
  title = {An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches},
  journal = {International Journal of Language and Linguistics},
  volume = {4},
  number = {6},
  pages = {207-219},
  doi = {10.11648/j.ijll.20160406.13},
  url = {https://doi.org/10.11648/j.ijll.20160406.13},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijll.20160406.13},
  abstract = {Meta-discourse markers play a vital role in organizing the text, showing the presence of the speaker, and engaging the audience, thus they become an important aspect of persuasive power in public speeches. Based on a corpus of 60 political speeches collected from the internet, this study exams (a) how meta-discourse markers help to realize persuasive function, (b) what is the general preference in the use of meta-discourse markers in American and Chinese political speeches respectively, and (c) how cultural factors influence the choice of persuasive strategy. Quantitative analysis indicates that American speeches feature markedly more meta-discourse than Chinese speeches. Textual analysis further reveals that the difference of the two sub-corpora in the achievement of logical appeal, credible appeal, and affective appeal. These results are then discussed in terms of linguistic difference and culturally preferred rhetorical strategy.},
 year = {2016}
}

Copy | Download

TY  - JOUR
T1  - An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches
AU  - Hongyu Mai
Y1  - 2016/11/18
PY  - 2016
N1  - https://doi.org/10.11648/j.ijll.20160406.13
DO  - 10.11648/j.ijll.20160406.13
T2  - International Journal of Language and Linguistics
JF  - International Journal of Language and Linguistics
JO  - International Journal of Language and Linguistics
SP  - 207
EP  - 219
PB  - Science Publishing Group
SN  - 2330-0221
UR  - https://doi.org/10.11648/j.ijll.20160406.13
AB  - Meta-discourse markers play a vital role in organizing the text, showing the presence of the speaker, and engaging the audience, thus they become an important aspect of persuasive power in public speeches. Based on a corpus of 60 political speeches collected from the internet, this study exams (a) how meta-discourse markers help to realize persuasive function, (b) what is the general preference in the use of meta-discourse markers in American and Chinese political speeches respectively, and (c) how cultural factors influence the choice of persuasive strategy. Quantitative analysis indicates that American speeches feature markedly more meta-discourse than Chinese speeches. Textual analysis further reveals that the difference of the two sub-corpora in the achievement of logical appeal, credible appeal, and affective appeal. These results are then discussed in terms of linguistic difference and culturally preferred rhetorical strategy.
VL  - 4
IS  - 6
ER  -

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