American Journal of Software Engineering and Applications

Volume 12, Issue 2, December 2024

  • Research Article

    AI in Political Advertising and Crisis Communication: A Case Study of Former Prime Minister Imran Khan's AI Generated Speech during Pakistan 2024 General Elections

    Uzma Rubab*

    Issue: Volume 12, Issue 2, December 2024
    Pages: 44-50
    Received: 30 October 2024
    Accepted: 19 November 2024
    Published: 23 December 2024
    DOI: 10.11648/j.ajsea.20241202.11
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    Abstract: Artificial Intelligence has become a basic necessity in 20th century with the emergence of new AI tools and APPs. As artificial intelligence has occupied the functionality of major human based activities, its integration is also seeing a transformative shift in political advertising, especially in the creation of speeches and in communicating party... Show More