Journal of Finance and Accounting

Volume 3, Issue 1, January 2015

  • Effects of Socio-Cultural Factors on Consumer Choice of Commercial Banks: A Case of Kenya Commercial Bank in Nakuru Town

    David Kipngetich Chepkangor, Elias Kimutai Rotich, Quinter Omware

    Issue: Volume 3, Issue 1, January 2015
    Pages: 1-9
    Received: 4 February 2015
    Accepted: 13 February 2015
    Published: 25 February 2015
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    Abstract: Customer choice of bank is an important element of banking strategy in today’s increasingly competitive environment. Bank management must identify and improve upon factors that can increase customer retention. There are factors that influence customer choice of banks as customer still shift from one bank to another and since these factors are sever... Show More
  • Impact of Cross-Border Listing on Stock Liquidity: Evidence from East African Community

    Stephen Matheka Makau, Samuel Owino Onyuma, Agatha Nabwire Okumu

    Issue: Volume 3, Issue 1, January 2015
    Pages: 10-18
    Received: 19 January 2015
    Accepted: 1 February 2015
    Published: 3 March 2015
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    Abstract: The purpose of this study was to examine the impact of cross listing on share liquidity for cross listed firms within East African Community, with the domestic market being the Nairobi Securities Exchange. A census was carried out for Kenyan listed firms that have cross-listed into other EAC exchanges in the last five years. Secondary data was coll... Show More